Build your launch list while you build your game.
Get discovered, collect followers, and own your audience.
Every game listed helps more players discover the next one.
Where players will discover your game

Every game is ranked by real followers. The more studios join, the more players come to browse, and the more your game gets seen.
Stop renting your audience.
Storefronts give you wishlists but never the emails. Their algorithms decide who sees your game, and when the rules change your reach can vanish overnight. You are building on rented land.
On Kindling, every follower is an email address you keep. You can export it, email it directly, and bring it with you anywhere. Your audience is yours. on launch day, and forever.
Every game helps every game.
Kindling grows through shared discovery. Every studio brings new players. Every player finds more games. The more indie developers join, the more useful it becomes for everyone.
Perks for going first.
Founding studios shape the platform and get loaded before anyone else. These unlock the moment your game is approved.
How it works
Questions
Completely, for founding studios. No card, no catch.
No. In-production, prototype, or just-an-idea-with-a-name is perfect. Building an audience early is the whole point.
Every follower's email address. Export to CSV whenever you like. If you ever leave, you take your list with you.
Never. Players follow the games they are excited about for free.
Soon. We are loading founding studios first so the site opens with real games, not an empty board. Yours could be one of them.
Claim your founding spot.
Help build the discovery network for upcoming indie games, and start collecting followers from day one.